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Social media is a powerful real estate marketing tool. Unlike traditional real estate marketing, where you basically “dump” information on people hoping to entice them, social media marketing is all about having a two-way conversation with people, building long-term relationships and cultivating trust. The result: when it’s time for people to choose a real estate agent, they are more likely to pick the agent who has given them the most useful, relevant information. When you market your real estate listings, you should be marketing them in the places where your target market is. It’s important to realize that people today spend far more time on social networks than they do perusing the local paper’s listings. We are real estate professionals too, and because we recognize the importance of social media marketing for real estate professionals, we have made it very easy for you to share your agent website and your listings in social media. Each of our real estate websites comes with a built-in posting tool that enables you to easily add your website to your favorite social network, whether it’s Twitter, Facebook or any other social network you prefer to use. Better yet, your website visitors can easily add your website to their social networks as well. This is how social media is supposed to work – and this is how you effortlessly create a viral marketing campaign. New Facebook AppNow you can easily post your listings to your profile on Facebook! Click to learn more about our new free app. |
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